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what is more important in transport and logistic management? marketing strategies or corporate finiance? Thank

marketing strategies and corporate finance are optional papers for my BA programme and i want to specialise in Transport and Logistic management after completion of my BA. i can choose only one of them(marketing or finance), and i want to know which one is more important and useful in any logistic fields before i make any choice. thanks

I’m just a night filler – and what do I know…

But before you start pushing a product shouldn’t you have an appreciation for what it is you are selling , how it gets to its final destination?

Transportation should give you an Idea of what your customer wants and problems solved.

As fascinating as Marketing is , there doesn’t seem to be any hard and fast rules to success does there?
corporate finance hmmm are you strong with numbers?

So I guess you have to ask yourself :Are you more practical and hands on or creative and risk taking?

Both roles are important however, it depends on your own personal suitcase of skills. (pardon the pun) I know that the national supermarket that I work for supports trainees in both areas to do with logistics and finance. why don’t you give it a go pt?

Good luck with your work choices

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4 Responses to “what is more important in transport and logistic management? marketing strategies or corporate finiance? Thank”

  1. I’m just a night filler – and what do I know…

    But before you start pushing a product shouldn’t you have an appreciation for what it is you are selling , how it gets to its final destination?

    Transportation should give you an Idea of what your customer wants and problems solved.

    As fascinating as Marketing is , there doesn’t seem to be any hard and fast rules to success does there?
    corporate finance hmmm are you strong with numbers?

    So I guess you have to ask yourself :Are you more practical and hands on or creative and risk taking?

    Both roles are important however, it depends on your own personal suitcase of skills. (pardon the pun) I know that the national supermarket that I work for supports trainees in both areas to do with logistics and finance. why don’t you give it a go pt?

    Good luck with your work choices
    References :

  2. It’s like the song, "…Love and Marriage, love and marriage-go together like a horse and carriage…",
    you can’t have one without the other.

    It seems counter-productive to exclude either from an MBA dissertatation requirement. But I guess that’s why I’m not an educator. Wise man not antagonize professor.
    References :
    Business.

  3. Marketing and corporate finance are complementary disciplines but none of them will prepare you for logistics. however, go with finance – at least, you will learn to deal with numbers and calculations – important in logistics – take your time to become proficient with excel and access. Good Luck!
    References :

  4. Corp Finance since the Bottom Line is SAVING MONEY.
    NOT Marketting.
    May in some small way.
    BUT Corp Finance.
    ALL LOGISTICS.
    Esp Overseas.
    References :

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